December 17, 2009
Dynamo recently had the pleasure of working with The Wenatchee World to find a new Director of Online Media and Strategic Marketing. COO Steve Robinson was generous enough to share with us his message to the company about the person they ultimately hired, the talented Genie Lutz. By way of announcement and congratulations to Genie, we wanted to share Steve’s email with you.
“I am very pleased to announce that Genie Lutz has accepted our offer to become the company’s Director of Online Media and Strategic Marketing. Before describing Genie’s background, first a couple of words about the search process.
In thinking about this position, we intentionally did not seek a technology person per se, but instead looked for a marketing person who had a strong sense of how the web is most effectively used. Among many of Genie’s strengths, she sees the world from the eyes of the customer. Significantly and intentionally, she does not come from the newspaper realm.
In searching for the right candidate, we used a Seattle search firm that specializes on finding online executives. We interviewed a handful of candidates — again, none with newspaper backgrounds — and Genie stood out by a long distance over all others.
We have opportuntities in the future with greater focus on strategic marketing, particularly as it relates to branding and targeting (and monetizing) customer segments. In addition to her online work, Genie will assume the chief role of strategic marketing.
Genie is a “recovering” accountant. She began her career with the national tax and consulting firm Price Waterhouse Coopers in 1989, holding several positions with increasingly greater responsibility. Most recently, she was their partner-in-charge from 2001-2009 for online services and strategy. She holds a bachelor of science in biology and a bachelor of arts in accounting from Rice University in Houston, Texas.
As you might expect with a talented executive who is conversant with online social media, more biographical information about Genie can be found at: http://twitter.com/genielutz http://www.linkedin.com/in/genielutz Most importantly, Genie shares our company values ….. the notion of public service and community welfare resonate with her.
Thank you to Genie, Steve, Rufus Woods – Publisher of Wenatchee World, and the Wenatchee World team for being a pleasure to work with! And a special thank you to all of you who helped network to make this match possible!”
Posted in Completed Searches, Announcements 
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December 8, 2009
I had the pleasure of interviewing Erik Marks as our newest member of our 40 over 40 group. It has been an honor getting to know the founder of such a great social enterprise as TisBest. He was a pleasure to speak with, and I hope you’ll enjoy getting to know him as I did.
Erik is a social entrepreneur, who founded TisBest Philanthropy and the TisBest Charity Gift Card — www.tisbest.org— a very timely and useful resource for gifts this time of year. . He is a member of Social Venture Partners, volunteers at his local Union Gospel Mission and supports the Nature Conservancy and Sierra Club.
Erik also serves as general counsel at EDG Commercial Real Estate, a medical real estate services firm.Prior to that, he was a business transactions attorney at Cairncross & Hempelmann and Perkins Coie. He graduated with highest honors from Williams College (Philosophy) and Harvard Law School, and is married living with his wife, 2 stepdaughters, 2 cats and a volatile quantity of fish in West Seattle. Read the rest of this entry »
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December 3, 2009
Dynamo Recruiting is pleased to announce the successful recruitment of Lisa Sharples as a new board member of Livemocha. With over 4 million members, Livemocha is the world’s largest language learning community.
Lisa also serves as President of Allrecipes.com, the leading online food community with more than 10 million unique visitors per month. She has been in this position for over 2 years.
“We are delighted to have Lisa Sharples join the board of Livemocha,” said Shirish Nadkarni, CEO of Livemocha. “Lisa brings a tremendous track record in building large communities and developing successful monetization models at a range of leading internet companies. Lisa’s experience will be invaluable to helping Livemocha cement its leadership position as the world’s largest language learning community and building a strong business model while making language learning affordable and accessible to language learners all over the world”. Read the rest of this entry »
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November 30, 2009
If you are like me, in the last week you have received a barrage of emails and catalogs - Black Friday, Cyber Monday and all sorts of “deals” on stuff. In most years, this rings hallow to me but even more so this year. I feel a need to give love and caring to the people in my life; something that can’t be found in the newest video game or perfume.
Those of you that know me, know that I like to make my gifts but never seem to have enough time to finish everything. I have shelves full of empty jam jars, half finished knitted scarves, one felted slipper, beads that need to become jewelry, and so on. I know it’s the thought that counts but I need to put a lot more than just thought into finishing these gifts!
I once had a teacher send an email to all the parents asking that we not give him “another coffee mug or book that says Teachers are Great”. (Apparently he already knows that Teachers are Great.) He suggested something else if we felt the need to recognize him during the holiday - Heifer International. Love it!! An entire catalog where the kids can give honeybees, flocks of chicks, goats and even a baby pig on their teacher’s behalf. Heifer’s mission is to end world hunger and poverty and care for the earth. So if you would like to give a gift to a loved one who is passionate about building sustainable global communities, then I highly recommend checking out Heifer International.
This year I learned about a new and local nonprofit organization called TisBest in the PSBJ. They have created a wonderful Charity Gift Card where the lucky recipient can choose from more than 250 national nonprofits and local organizations to donate the value of the card. I love that I can give a TisBest card and let the my friends select the charity that they believe in. The list of charities (including Heifer) covers just about everything from the arts to humanitarian causes with new organizations being added all the time. To date, TisBest has donated hundreds of thousands of dollars for charity. I like the option of non-material giving for corporate gifts! Read the rest of this entry »
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